Are all email clients created equal?
Are all email clients created equal? For your first email campaign, you decide to use one of the free css templates offered with your email hosting service. As you work with the template of your choice, you discover that there are limits on what you can do, not enough colors, limit on the size and number of graphics, unforgiving borders AND font types? …forget about it. You stick with it: some tweaking hours later, you finally get what you might consider the almost “perfect” HTML message. The colors are okay, as are the fonts and graphics: they work with your message. Testing is next and by testing, you discover your email message displays perfectly in some browsers and email clients but looks like crap in others. What’s going on?? Unfortunately, not all email clients or browsers are created equal; some may render your email message differently because of a different presentation of HTML or CSS. (Cascading Style Sheets.); your email message for example looks great in Hotmail bu