Do you need a mailing list? Well do you? Posted by Patricia on February 22 nd , 2017 Do you need a mailing list? By Mary Schultz Well do you? You’re probably on a mailing list in one form or another, do you receive updates from your local Movie Theater, coupons in email, information about the lasts sale at the local computer store? Then you’re on a mailing list. The mailing list itself is simply a list of email addresses that you have accumulated with permission: allowing you to send the same information to everyone with a single email. Now mailings list management can get complicate, when you add segments, triggered, transactional and sequential messaging and we offer tools to use these. There are three recognized types of email mailing lists: Announcement lists Newsletters Discussion lists. And why would you use any of these? Well to -To remind people of who you are and what you do -To upsell your merchandise