Mailing List Services

Sales are coming to an electronic internet connected device near you. That’s right folks, we are getting closer to another  Black Friday  and Cyber Monday. What does that mean for most retailers – now is the time to strategize, prepare and execute your marketing plans to end the 2018 selling year, as successful and profitable as possible. Get the jump on the virtual buying holidays – Organize for the buying season Review your website – check and test your order and return systems Scrutinize your social media advertising including procedures and integration Audit your product inventory Check your service calendar Prepare for seasonal workers Make sure your customer service is up to par Special promotions work well when everything works together Is your website visually appealing to mobile users? Did you verify the check-out is quick and easy? The marketing email list up to date? To see what content yields the best ROI, did you test your promotions on various platfo

Email Delivery Steps Message Creation :   Email marketing messages normally start with design. Content is added. The message is tested.  Once you are satisfied with the message in its creative form, its sent,  taking a path that leads it directly to an email server.  However, before that happens the message is properly formatted for internet transmission with a standard protocol called  SMTP  (“Simple Mail Transfer Protocol:)  Next, the sender’s server,  technically called the “Mail Transfer Agent” or MTA, searches the @domain.com portion of the recipients’ email address to determine the destination mail server. This server called the MX server (“Mail Exchanger”) is contacted to deliver the message. 3. The recipient’s email retrieves (downloads the message) using POP,  “Post Office Protocol”, Email Deliverability After message creation, in step one above, an email message goes through other routes which can determine its deliverability. The hosting provider’s software should