There are many website designers and hosting companies on the internet. Some designers specialize in an industry, product or service, some do not. For example, you can hire a real estate only website design company, or one who specifically works with people who sell costume jewelry. You can find a web designer who works only with large industries, and another that only designs for small towns or villages. Does that make them the right design company for your project, company or nonprofit? The web design industry suggests the web designer should pick a subject to “specialize in”, and design for that arena only. That works for sales, when someone is looking for a designer who for example is an expert designing a website for golf courses: however this may limit the designers experience to a selected market. Ideally a web designer should have a background based on diversity and creativity: not a designer producing a cookie cutter like appearance for each site designed. Regard