Mailing List Services

  1 -Where I host my website will not affect my SEO Ranking It might. SEO (search engine optimization) depends on several factors Including: Fast Website loading speed -your ranking may be lowered by Google if your website loads too slow or is down often.  Slow loading will also frustrate a user thereby increase your bounce rate, all negative factors on SEO ranking. Security – A secure website is a safe website.  Does your provider offer installed SSL certificates?  For SEO ranking a good host will offer SSL and in addition backup your data for quick recovery if anything goes wrong. High uptime, ideally 99.99% is great. And add a Dedicated IP address for your website, even better. And if you’re on shared services, like the server farms that are still being used in some places, loading, may be slowed as well. 2-My website can be any size because I got Unlimited If you think about it, there’s rea

  We all agree email marketing is versatile, effective and engaging.  Email marketing can also be personal, while automated, forwarded, and tracked. Email is the optimal marketing tool used to optimize sales. But how do you optimize email? The Method of Optimizing Your Email Start with your captured list addresses -how are they collected, all opted-in? Did the subscribers engage with your Welcome letter? Is there a link in your Welcome Letter series to an informative landing page, such as an unobtrusive profile page?  (you can always collect more demographics in a later email) Will above the fold message engage the subscriber to read more. Did the subscriber open your message: We all normally open email from someone we trust, therefore it makes sense to use the same FROM address every time you send an email campaign. Consider the Subject Line . Does it stand out in a cro

How is your website doing? Is it bringing in sales, inquires, and visitors?  Have you reviewed your GOOGLE analytics lately- is the report what you expected? If not, you may be a victim of Old Website Syndrome (OWS)… This happens to the best of us, we get a great website, get busy with life and forget about it because you now have a business listing on Social Media. Social Media, easy to do and free!  And your customers can leave comments about your product, however, in the case of Facebook you could look like everyone else. But the biggest drawback; you do not control your destiny, Social Media platforms change their policies all the time, which may affect your business page.  In fact, we posted an image of face masks, in reference to website hosting, it was removed because it violated the Social Media platform policy we host on.  AND free platforms, historically have come and gone. Your business is online with a popular page one day and the ne

  Darn the internet, just when you thought you had all the latest buzzwords down, another one comes along that has taken cyber space by storm.  Just like social distancing is the acceptable way to stand next to someone, digital marketing is now the only way to sell, promote, and advertise your business online. What is digital marketing you may ask The simple definition:  using a digital platform connected to the internet to market your goods and/or services. Digital marketing is a broad-based term.  It includes but not limited to all marketing strategies that allow the marketer to advertise, promote and/sell to a targeted audience, using internet- connected devices to visit and use websites and apps. According to statista.com recently “it was calculated that 90% of U.S. Businesses were using Social Media for marketing purposes”.  One reason for this astounding number could be that